Blog 16: 2-Hour Meeting Answer #2
1) What makes a successful EDM event?
2) Creating a successful lifestyle/experience in order to potentially create a brand.
3) One example is that of local events or clubs that offer their select experience to their customers that always make them come. Insomniac Events is also another in which people buy tickets to the event prior to actually knowing any artists that will perform that day. A fact that I learned was that people don't usually go for the drinks, artist, or venue but for the lifestyle that you offer to them is the main reason people attend these events.
4) How to promote and throw your own parties part1 from Digitaldjtips.com was the main source that made me realize how big of a factor it was to create a lifestyle for your event.
5) I plan to continue my study of answer #2 by looking up information of different events around the world such as those held by Insomniac Events or Ultra Music Festival and research their beginnings as to how they created their lifestyle, the number of years it took, and how they grew and changed over the years in order to create the massive events they do.
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